Tagged with: Business Strategy
Diebold Nixdorf, as Diebold is known today following the acquisition of its major German rival, is the embodiment of a company that has responded well when the time came to...
Vision without execution is hallucination.
In last week’s column, we discussed the importance of finding your “why” — the reason your company does what it does beyond making money. It’s wrapped around a higher purpose.
Why do we pay $1,000 for an iPhone X? Why do we pay $5 for a cup of coffee?
Early and often over the history of this column our counsel has been about the importance of strategy in marketing our products and services and in the company mission.
Making predictions is risky business, but putting our heads in the sand might be even riskier.